O´Neill launches competition to find face of SS12 campaign

Vero Moda debuts swimwear in the UK

Daisy Lowe to design swimwear for Peacocks

Kardashians for Beach Bunny Swimwear

The Kardashian sisters, Kim, Kourtney and Khloé have teamed up with L.A label Beach Bunny Swimwear to design swimsuits to flatter their individual body types. The first release of the label, ‘Kardashians for Beach Bunny’ has now launched on Beach Bunny Swimwear’s website www.beachbunnyswimwear.com and is coming to the UK shortly. Each sister has created two styles for the Summer collection which includes an array of modern and body-conscious cuts reflecting Beach Bunny Swimwear’s brand aesthetic fused with the style of all three Kardashian sisters. A larger collection that features five styles per sister is also set to launch at the beginning of November 2010. The collection is will make its runway debut in Miami this July during the IMG Swim Show, for Mercedes-Benz Fashion Week-Swim Wear and are currently seeking sponsorship.

Pistol Panties designs exclusive collection for John Lewis

This season sees swimwear label, Pistol Panties design an exclusive collection of figure-enhancing swimwear for John Lewis. The eight piece assortment will be available in-store and online from 1 May. The brand is favoured by the fashion set including Jade Jagger, Kate Moss and Sophie Dahl. These high quality, engineered designs start at £55.00 for bikini sets and £65.00 for one piece swimsuits. Uncompromising on quality and style, the ‘Disco’ collection uses very fine micro-fibre which makes the fabric ultra soft and very supportive. The range of bikinis includes the halterneck ‘Brigitte’ with bow detail; the floral ‘Marilyn’ with tiered brief and the balconette ‘Betty’ in cute retro polka dot print. Sophisticated swimsuits include the classic cut ‘Jane’ halterneck and the ruffled one-shoulder ‘Lola’.