Cornish organic clothing company Frugi has been shortlisted for ‘Best Online Retailer’ in the The Observer Ethical Awards 2010. Frugi creates soft organic clothing for children aged 0-6 years, as well as a stylish and innovative range of organic breastfeeding wear for mothers. It’s an ethical process from start to finish; the farmers receive a fair price for organic cotton crops and factory employees are all over the age of 18 and are paid fairly and have free healthcare. The company also donates 1% of its turnover to two grassroots environmental projects helping organic cotton farmers in Benin, West Africa and marine mammal conservation around the Cornish coastline. The entries for the awards have been selected for the final round by a panel of judges that included Colin Firth, actor; Ben Fogle, TV presenter; Sue Perkins, comedian; Kate Humble, TV presenter and Ben Okri, author, and was chaired by Lucy Siegle, ethical living correspondent, The Observer. A full list of the categories is listed below.
Selected by readers:
Best Local Retailer
Infinity Foods Shop & Bakery
Local Roots and Wellie Boots
Growing Communities
Best Online Retailer
Riverford Organic
Abel & Cole Ltd
Frugi
welovefrugi.com
Politician of the year
David Cameron MP, leader, Conservative
Caroline Lucas MEP, leader, Green Party
Ed Miliband MP, Secretary of State for Energy & Climate Change, Labour
Campaigner of the year
Hugh Fearnley-Whittingstall
Joanna Lumley
Jamie Oliver
Those selected by the judging panel:
Ecover Ethical Kids award
Charlton Manor Primary School
The Green Team
The Recyclists
Jupiter Big Idea award
The Wool Packaging Company Ltd (WoolCool).
Aquamarine Power
Resomation Limited
Ethical Business award
Bettys & Taylors of Harrogate
Ecotricity
B & Q
Fashion and Accessories sponsored by Marie Claire
Antiform – ReMade in Leeds
From Somewhere
Pachacuti
Conservation award sponsored by National Grid
Echoes of Blackburn Meadows
Blue Ventures Community-Based Marine Conservation
Pestival
Grassroots Project
Project Dirt
Liftshare
Abundance
The winners will be announced at a ceremony, hosted by Colin Firth and Lucy Siegle, in June in London.