Monday, 20 September 2010

AOL UK launches new style website MyDaily

AOL UK has today launched MyDaily, (www.mydaily.co.uk), its destination for successful, stylish women. The new website joins a growing portfolio of scalable content networks being created by AOL as part of its strategy to become the world’s largest content creator by offering engaging experiences for consumers and advertisers. MyDaily has a strong focus on debate and opinion, while delivering the forward-thinking woman’s ‘five-a-day’ in one place: fashion, beauty, décor, mind & body and travel. Launched to coincide with London Fashion Week, MyDaily debuts with exclusive content from Christopher Kane and Mark Fast, plus behind-the-scenes vodcasts with both designers. Other launch highlights include interviews with Manolo Blahnik and Yasmin Le Bon. “MyDaily is the definitive destination for super-stylish, quick-thinking women in the UK,” said Carla Bevan, the site’s editor-in-chief. “Every day, we’ll be delivering inspiring, entertaining and informative features for women who care as much about today’s headlines as today’s hemlines.”