The best of the online fashion industry were recognised with a coveted Drapers Etail Award at the awards ceremony held at Altitude 360, London last night. Now in its third year the Drapers Etail Awards recognise and celebrate success and innovation in online fashion retailing.Best Customer Experience - Sponsored by Avail Intelligence
Winner: Red Label Fashion
Best Aggregate Site
Winner: ShopStyle
Best New Etailer - Sponsored by docdata
Winner: Missguided
Best Etail Innovation - Sponsored by Fashion Textile Children's Trust
Winner: NOT JUST A LABEL
Highly commended: farfetch.com
Best Etail Marketing Initiative
Winner: Pretty Green
Best Single-brand Etailer - Sponsored by Clipper Logistics
Winner: Sweaty Betty
Best Independent Etailer - Sponsored by Pure Spirit
Winner: Route One
Highly commended: Coggles.com
Best Multichannel Retailer - Sponsored by Success Appointments
Winner: John Lewis
Highly commended: Warehouse
Best Specialist Etailer
Winner: Seraphine
Highly commended: Javari
Best Pure-play Etailer - Sponsored by Adobe Scene 7
Winner: ASOS
Highly commended: My-Wardrobe
Best Use of Social Media - Sponsored by WGSN
Winner: Jimmy Choo
Highly commended: ASOS
Best Etailer of the Year - Sponsored by Fashshot
Winner: John Lewis
