Wednesday, 23 February 2011

Loewe unveils new limited-edition collection

Loewe is introducing Cherry Blossom, a limited-edition collection of leather goods launching to coincide with the start of Spring. The collection comprises five pieces; three bags, a zip-around purse and a bag charm.

Loewe’s signature bag, the Amazona, is constructed unlined from bonded calfskin and suede. This design also features perforations in the shape of semi-cut flowers, these have been created by high-pressure water jets. The Ala design features 368 flowers that have been mounted by hand, taking a craftsman 16 hours to construct and place. Each piece has a limited-edition embossing with a graphic flower detail and arrives in a box specially designed by Loewe for this collection.

The collection will be available from the end of March, following an exclusive launch in Japan two weeks earlier. Prices range from €2,500.00 for the Ala to €175.00 for the charm.