Charles Tyrwhitt, shirtmaker and menswear specialist, has announced it will open a new flagship store at 98-100 Jermyn Street, London SW1 this April. The new store will be set over two floors and is located a few doors from the original shop. It will showcase the full Charles Tyrwhitt menswear collection, shirts which can be customised, tailoring, shoes and business casual clothing.The ground floor will be dedicated to tailored shirts available in a range of sizes, weaves and fits. In the 'Suit Room' customers can try ready-to-wear designs and be properly measured by tailoring experts. The lower ground floor houses 'The Gentleman's Den' where customers can browse the casual clothes in a relaxed atmosphere, complete with sofas and menswear literature.
