Tuesday, 12 April 2011

New luxury loungewear brand LUCZA launches

LUCZA is a new luxury loungewear brand specialising in modern wardrobe essentials. Karen Scofield established LUCZA after unsuccessfully searching for pieces she could throw on after work and look chic yet comfortable. LUCZA launches as an e-tail brand with a capsule collection of 14 styles all available in a range of neutral classic colours: gold, champagne, pewter, ivory and black. Simplicity is key with tunics, peasant blouses and palazzo trousers in silk satin. The collection features a racerback maxi dress in soft modal washable jersey, racerback vests and soft modal cotton leggings with contrast grey cuffs. The trousers are available in three lengths and a key aspect of the collection is the shelf bra with adjustable support. All LUCZA items are made in England, using Chinese silk and Austrian yarns. Prices in the LUCZA range start from £60.00. www.lucza.com.