Monday 6 June 2011

Converse and Marimekko unveil latest collaboration

Converse and Marimekko are launching the latest collection in their collaboration for AW11. The collection features the Chuck Taylor All Star and Jack Purcell shoes dressed in Marimekko’s signature prints.

The Marimekko prints chosen for the new women’s collection were created by the designer Maija Isola and also rising talent Maija Louekari. The collection features the most renowned Marimekko print, the Unikko (poppy) design which will adorn the shoes with bright pink or black flowers with metallic details. Entirely new Marimekko prints designed for the new collection are the Kaleidoskooppi (kaleidoscope) and Poni (pony) patterns by Maija Louekari.

The Converse Marimekko collection for AW11 will be available globally at premium retail outlets and online at www.converse.com beginning this month (June).

www.converse.co.uk