Metro has partnered with High Street Fashion Week which is happening from 5-9 September. Metro plan to produce five 24-page bespoke fashion newspapers throughout the week with dedicated high street fashion content edited by Metro’s style editor Bel Jacobs.
This is the third year for High Street Fashion Week which will see fashion shows, exhibitions, late-night shopping evenings and launch parties with high street brands unveiling their AW11 collections. 100,000 copies of the paper are planned for distribution each day around Oxford Street in London. The special issues will contain fashion news and features, event listings, special offers, competitions and tips on what to wear this season. High Street Fashion Week will launch with a Metro cover wrap on 5 September. Metro.co.uk will also host a High Street Fashion Week hub to support the activity and the site’s style blog ‘Closet Case’ will offer readers an insight into the week’s events and advice on high street shopping.
www.highstreetfashionweek.com
www.metro.co.uk