Wednesday, 8 September 2010

WGSN launches new site

Leading style and design trend forecasting service WGSN today announced the launch of FONTIS, a multi-channel, digital platform designed to deliver insight and action to organisations at the intersection of fashion, style and commerce. FONTIS transforms the interplay and effectiveness of creative teams, buyers, visual merchandisers and breakthrough trends and the next best-sellers. Named after the Latin word for source or spring, FONTIS utilises cloud computing technology to restructure all of WGSN’s design packs, images, trend forecasts, market analyses, reports and more, with more than 600,000 pages of content. One of highlights of the new platform is the visual search function, which allows users to click on any portion of a WGSN image to bring up content instantly related to that design detail from WGSN’s information database.