Friday, 11 March 2011

Swatch introduces new collaborative range

Swatch has unveiled its latest collaborative range, the Art, Fashion & Sport Collection. Collaborators on the new collection include American based designer Jeremy Scott, German artist Markus Linnenbrink, and Norwegian snowboarder Terje Haakonsen.

Markus Linnenbrink contributes two models; WE’REALLGONNADIE (FORRON) and TIMEISNEVERTIMEENOUGH. Linnenbrink has used layered streaks of colour or pools of dripped coloured resin to decorate his designs. Jeremy Scott combines fashion history with the excess of pop culture on his models (pictured above), which include WINGED SWATCH, LIGHTING FLASH and SWATCH OPULENCE. Representing sports is snowboarder Terje Haakonsen, winner of multiple European and World Championships. Terje has created two new models; RUNE STONE and NORTH SIGNS.

Each of the models on offer is priced at £42.50 and available from Swatch Stores nationwide now.